We have found that communication in this age of instant communication remains poor. Companies are often failing to communicate their vision effectively; frequently they then fall short in aligning the workforce behind a common well-articulated vision for the business. Expectations are often blurred and unclear, or they have a low priority or indeed are ignored completely. This leads to them being open to misinterpretation. Taciturnity should be the scourge of today’s business as it gives birth to ambiguity, there should be no mistake about vision and mission in today’s business and no excuse for failing to have them crystal clear both internally and to the outside world. Whilst we hear many bosses and business leaders requesting frankness from their staff and to ‘tell it like it is’, how many really mean this and would know how to manage it? Leaders who invite confidence should be mindful never to violate that confidence.
The first rule I learnt as a CEO was to communicate all expectations with unmistakable clarity; I was keen to ensure that each member of staff took responsibility and remained their own person, in accordance to their own true feelings and objectives. That said I never insisted on loyalty; that would be their personal choice.
Conduit Partners begin any business engagement with a bespoke workshop; in most of the company workshops we facilitate, we insist on all of the senior team being present for the day. This offers a unique insight into the dynamic of the team, how they relate and interact with each other, the dialogue and vocabulary. We see where the silos are, the loners, the team players and of course the terrorists and saboteurs.
Only a team of strong and independent managers aligned behind a common vision with a true focus can enable a business to succeed. Irrespective of who is at the helm, a well balanced team, with the appropriate skills and qualities, are essential in supporting an early stage business with ambitions for rapid growth and expansion.
In order to create the bonds of common purpose and enjoy the value of cultivating a trusted and valued team, reviews in communication and purpose should feature regularly and should not be underestimated. Leadership requires choices, every day. Many of these choices require value judgments; an effective leader communicates these in a way that inspires.
Conduit Partners workshops are designed to get to the heart of these issues, to evaluate where the communication is strong and where it is failing. This in turn allows a company to focus on the areas that are productive and generate revenue, to become an effective communication stronghold.
For more information about how to improve the communication in businesses and to unlock the true potential please contact Conduit Partners Ltd on 01235 831777 or email hollymunns@conduitpartners.co.uk